South Side Expands its Line-Up With The Arrival Of Watermelon Twist

The wait is over. South Side Hard Soda has announced the arrival of its newest flavour, Watermelon Twist, the brand’s most anticipated drop in months.
After a carefully planned hiatus, South Side is back with a launch made for summer: refreshing, bold and unmistakably South Side.
Following weeks of speculation and a teaser campaign across social media that had consumers guessing, Watermelon Twist arrives as the latest addition to the South Side flavour family.

Delivering the crisp, juicy sweetness of ripe watermelon with balanced sweetness and a clean finish, the latest release captures what consumers have come to expect from South Side: refreshing flavour, easy drinking and a personality that never takes itself too seriously.
Watermelon Twist represents more than just a new SKU. It’s the latest chapter in a growing story that has seen South Side establish itself in South Africa’s competitive RTD (ready-to-drink) market.

The launch comes as the brand expands its national footprint to more than 2,000 retail doors, supported by increased investment in local production and wider distribution across South Africa.

“We’ve been listening to our community, and the demand for new flavours has been loud and clear,” says South Side Director Trent Varejes. “Watermelon Twist proves we’re not slowing down. We’re evolving, staying irreverent and giving our community exactly what they’ve been asking for. This is just the warm-up.”

If the brand’s recent trajectory is anything to go by, this won’t be the last surprise consumers can expect. With expanded national distribution, strengthened production capabilities and an appetite for pushing boundaries, South Side is entering its next phase of growth.

Watermelon Twist will be available at TOPS at SPAR, Pick n Pay Liquor, Norman Goodfellows, Ultra Liquors, Liquor City and selected retailers nationwide.
For more information on products or to find your nearest stockist, visit the South Side store locator.